THE ANDROID SHOW

XR Edition

Google
The Android Show | XR Edition

When Google set out to unveil the future of Android in XR, they wanted more than a standard product keynote – they wanted a global moment. The Android Show | XR Edition became just that: a magazine-style show uniting Android’s top executives to announce major platform updates, new devices, and the next wave of immersive experiences.

Designed for developers, tech enthusiasts, and everyday Android fans, the show blended storytelling, design, and technical depth into a highly anticipated broadcast watched around the world.

With enormous visibility and high stakes, the project demanded seamless collaboration, bold creative direction, and an experience as innovative as the tech it introduced.

Our team led the project end to end, from early concept through final delivery. The work spanned creative development, set design and fabrication, on-set production, styling, and post-production, along with the concepting and animation of all motion sequences.

We also developed the full suite of 325 go-to-market assets, ensuring the experience carried a consistent creative vision across every touchpoint.

  • 20 versions of the Teaser video

  • 38 thumbnails across tease, launch and recap phases

  • 66 social banners across teaser, launch and recap phases

  • 78 social statics across teaser, launch and recap phases

  • 78 lines of copy across search ads, social captions, headlines

    & descriptions for teaser, launch and recap phases

  • 5 pillar cutdown videos

  • 40 versions of the Recap video

Teaser Video

Recap Video